Storm Aki - Founder & CEO

Storm Aki

Founder & CEO

Extensive knowledge of automation, artificial intelligence and building ambitious software.

As the original developer and thought leader behind our groundbreaking software, Storm has created a road map that guarantees our position as the global standard in business management software.

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A Personal Message from our Founder, Storm Aki

You won’t find me hiding in an office. I believe in being with my customers, right there in the trenches with them.

That philosophy has guided everything I do since founding Crowded Igloo in South Africa in 2011. We began as a specialist software development company, creating tailored solutions that saves owners in trades, facilities management, engineering services, and light manufacturing from operational chaos – so you gain complete visibility, eliminate costly downtime, and maximise asset performance and return on investment throughout every lifecycle.

Our core platform – still the heartbeat of everything we deliver today – empowers you to manage your entire operation from any device, anywhere, with real-time metrics, automated workflows, and a refined interface that boosts team productivity and lets you focus on growth rather than firefighting daily issues – that has earned us long-term partnerships across businesses of all sizes.

In 2021, we began expanding to the United Kingdom to better support ambitious UK businesses just like yours.

Through years of close collaboration with clients, one truth became unmistakable: even the most efficient operations struggle without a steady pipeline of high-value customers. Every owner we spoke to shared the same frustrations we had experienced – the feast-or-famine cycle, unpredictable cash flow, and wasted effort chasing inconsistent enquiries.

That realisation drove us to expand our integrated platform. We added proven inbound lead generation (using psychographic targeting and self-qualification) to deliver a consistent flow of ready-to-buy prospects, plus trust-based sales training that helps you close higher-value contracts at premium prices with far less resistance.

The result is the complete attract-win-manage-grow system you see today – built on our battle-tested software core and now enhanced to give you predictable revenue, smoother cash flow, higher margins, and the freedom to build the stable, profitable business you deserve.

I’m personally involved every step of the way, especially during your critical first 60 days. I will be the architect of your success, working directly with you to ensure rapid implementation and measurable results from month one.

This hands-on commitment is why we intentionally onboard only 4 new clients at a time – so you receive the focused attention required to deliver the guaranteed 5–12× ROI.

My own journey taught me the hard way: I wasted over £500,000 on ineffective marketing that delivered nothing… in one year alone. That painful lesson became my vow – to ensure no other dedicated business owner endures the same strain on their business, their team, or their family.

Here’s to your success!

Storm Aki

Founder & CEO

Not yet connected with me on LinkedIn? Connect here.

Specialists in our field

Meet the leadership team

Liezel Aki - Head of Finance

Liezel Aki

Head of Finance

Her exceptional skills and unwavering dedication have been instrumental in maintaining a healthy cash flow, allowing us to successfully expand into Europe.

As we continue to grow, Liezel's expertise will be crucial in keeping costs under control and ensuring the success of our ambitious endeavors.

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Johan van der Merwe - Development Lead

Johan van der Merwe

Development Lead

Specialising in internet technologies that deliver incredible capabilities without requiring any installed software.

Responsible for ensuring the success of an internet delivered system that rivals even the biggest players.

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Storm Aki - Head of Marketing

Storm Aki

Head of Marketing

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Juggernauts of Industry

Meet our advisors

Chris - Strategic Advisor

Chris

Strategic Advisor

Highly-experienced & business-led senior director with a successful background in B2B, B2C, engineering, finance, government, consulting and FTSE-100 corporate sectors.

Holds directorships and advisory positions on the boards of several startup companies.

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Craig - Strategic Advisor

Craig

Strategic Advisor

Veteran investment banking advisor, consulting banks large and small on risk management, balance sheet, and competitive strategies.

Presents master's programs in Universities, and has successfully exited 2 previous companies.

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Paul - Legal Advisor

Paul

Legal Advisor

Commercial and litigation attorney specialising in information technology agreements and regulatory compliance.

Holds a Masters Degree in Advanced Contract Law.

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Trusted Institutional Partners

We’re aligned with elite UK partners in Standards, Finance, and Innovation

to ensure that your growth platform meets the highest standards of compliance, quality, and entrepreneurial excellence.

So you can scale with certainty, knowing your marketing and data practices align with rigorous UK standards.

Barclays Eagle Labs industry partner logo
British Standards Institution industry partner logo
Enterprise Europe Network industry partner logo
ICO industry partner logo
Global Entrepreneur Program industry partner logo
GDPR industry partner logo
Made in the UK industry partner logo
Ad-venture industry partner logo
Innovate UK industry partner logo
Digital Knowledge Exchange industry partner logo
Barclays Eagle Labs industry partner logo
British Standards Institution industry partner logo
Enterprise Europe Network industry partner logo
ICO industry partner logo
Global Entrepreneur Program industry partner logo
GDPR industry partner logo
Made in the UK industry partner logo
Ad-venture industry partner logo
Innovate UK industry partner logo
Digital Knowledge Exchange industry partner logo
Reliable Partners In Business Growth

Here Are Real Results From Real Companies

We don’t just promise transformation – we deliver it, and we stand by it completely.

Every client we work with becomes a true partner: we invest deeply in understanding your business, share the risk through our unmatched guarantee, and stay committed long after the initial results arrive.

Your success is our only measure of achievement…

…which is why so many business owners trust us to build the steady, profitable growth they’ve always wanted.

About Air Pollution client logo
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Nandos client logo
Netcare client logo
Sunbird client logo
HYATT client logo
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Tsebo Solutions Group client logo
Stellenbosch University client logo
About Air Pollution client logo
Primeworks Networking client logo
Nandos client logo
Netcare client logo
Sunbird client logo
HYATT client logo
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Tsebo Solutions Group client logo
Stellenbosch University client logo

10/10 in all aspects

10/10 in all aspects. Unbeatable service, impeccable knowledge, completely determined to build lasting relationships.

Crowded Igloo strives to perform at the highest level of customer satisfaction, and in this, they excel.

Great team

Thank you very much for the smooth and well thoughtful process – It is highly appreciated!

Great to be working with such a team.

Dependable

Crowded Igloo have always come through for us and we truly value that.

Real help is only ever a phone call away - even on weekends.